By Jules Lavallee
Dharmi Shah is a seasoned entrepreneur with 19 years of experience in the event industry and a strong background in relationship and experiential marketing. For the past five years, she has built and led her brand, The Corporate Experience, which encompasses corporate events, relationship and experiential marketing, sporting events, and more. Dharmi also has a decade of expertise in community management, focusing on Lifestyle within HOA’s, resort-style communities, and high-rises in NYC.
Holding a Master’s in Mental Health Counseling, Dharmi founded Refresh & Revitalize, a coaching business dedicated to helping clients navigate career development, relationship challenges, and family planning. As a multi-business owner, she has collaborated across various sectors, including hospitality, restaurants, and service industries.
Refresh & Revitalize was born from personal struggles.
Refresh & Revitalize is truly a passion project for Dharmi. After earning her Master’s in Mental Health Counseling, she realized that clinical work wasn’t the right path for her. Instead, as she faced her own life challenges—ranging from infertility and family planning to relationship issues—she found a deep desire to help others navigate similar struggles. Dharmi has always been passionate about mentoring and supporting others in both their personal and professional growth this was the catalyst to start her Life Coaching business, Refresh & Revitalize, where she can share my experiences and provide guidance to individuals and couples dealing with family planning challenges, relationship issues, and career development. While these are central topics, she also addresses everyday obstacles, offering a holistic approach to personal and professional well-being.
Topics of Discussion:
1. Relationship Challenges: Exploring the difficulties and conflicts that may arise within relationships, discussing effective communication, problem-solving strategies, etc.
2. Infertility Issues: Discussing the emotional and physical challenges faced by couples struggling with infertility
3. Adoption & Surrogacy: Considering alternative choices such as adoption or surrogacy, and providing emotional support throughout the process.
4. Family Planning: Discussing the importance of planning for a family, considering factors such as financial stability, career goals, personal readiness, etc.
5. Growth Mindset: Exploring the concept of a growth mindset and how it can positively impact personal development and achievement, discussing strategies for overcoming self-doubt, embracing challenges, and seeking opportunities for growth and learning.
6. Motivation: Discussing techniques for finding motivation and staying motivated in different aspects of life, exploring personal goals, identifying potential obstacles, and developing strategies for maintaining enthusiasm and focus.
7. Understanding Differences: Exploring the importance of embracing and understanding diversity, discussing strategies for fostering empathy and respect towards people with different beliefs, values, cultures, or backgrounds, and promoting inclusive and accepting attitudes.
8. Letting go: Discussing the challenges of letting go of past experiences, relationships, or negative emotions, exploring techniques for forgiveness, acceptance, and moving forward in a healthy and positive way.
9. Maturity & Growth: Discussing the process of personal growth and maturity, exploring the challenges and changes that come with transitioning into different life stages, and discussing strategies for embracing responsibility, self-reflection, and emotional intelligence.
10. Working through expectations: Discussing the influence of expectations placed upon individuals by family, friends, and society, exploring the impact these expectations can have on personal well-being and self-esteem, and discussing strategies for setting healthy boundaries and finding personal fulfillment.
Experience in Corporate Event Planning and Sports Event Marketing
After graduating, Dharmi began her career at a media planning agency, where she worked with clients like GlaxoSmithKline. This role involved attending numerous events for major brands we advertised for, which sparked her interest in the event industry. She observed how these events fostered relationships and created memorable experiences, and she became eager to explore this field further. This led her to shadow professionals in the event and entertainment industry and eventually start her own business, Evenings of Elegance, specializing in events and weddings. What she enjoyed most was witnessing the joy and connections people experienced at the events. Throughout her journey, she’s gained invaluable skills in business growth, budget management, operations, and staffing. More importantly, she discovered her own drive and passion for creating successful events.
Clients of The Corporate Experience
The Corporate Experience works with a wide range of clients, from emerging startups and established businesses to global sports companies and brands. Their ideal partners are those looking to boost their brand visibility and create impactful experiences. The Corporate Experience excels in leveraging relationship marketing to build strong connections with a client’s target audience, enhancing brand loyalty and engagement. By combining expertise in event planning, brand activation, experiential marketing, and relationship management, they craft strategic solutions that drive meaningful results and foster lasting relationships. Whether you’re launching a sports campaign, hosting a major event, or seeking to elevate your brand’s presence, they are committed to delivering dynamic and effective marketing strategies that align with a client’s goals.The offerings include relationship marketing, brand activations, experiential marketing, corporate and sporting event planning, startup business marketing, and much more!
What’s Next?
“Everything! I’m excited to focus on growing both The Corporate Experience and Refresh & Revitalize with speaking engagements, collaborations and much more. Beyond that, I’ll continue to embrace my role as a dreamer with numerous professional aspirations. For over 15 years, owning a wine bar and restaurant has been a cherished goal, and it’s still very much in the plans, along with some other food-related ventures and maybe even a winery one day. There’s so much more in the works that I’m keeping under wraps for now. Keep following and supporting me, and you’ll see these dreams come to life! I’m also always on the lookout for new ventures and partnerships
